Back in 1988, when POAD was established, the business started out with the passion to redefine Hong Kong’s outdoor advertising landscape. Recognising the importance of maintaining a distinctive identity in today’s rapidly growing markets, POAD relentlessly evolves to offer clients bespoke solutions, unleashing the power of their brands to turn visions into reality.

POAD’s success is founded on its enthusiasm and belief in stretching boundaries. In 2001, as the market's need for magnificent, superior-quality and compliant SIGNs became more pressing, POAD branched out into the area, establishing POADESIGN as an independent company committed to providing best-in-class, complete SIGN solutions. We stepped in with the goal to power brands through stunning SIGNs that are built to perfection. Our wealth of experience gives us a unique perspective of clients’ needs, and our blend of focus, passion and industry knowledge enables POADESIGN to project brands at their very best.


Established in 2001, POADESIGN is an extension arm of POAD Group, dedicated to the delivery of first-class SIGNs. In striving to achieve this goal, the company has grown and evolved over the years into a leading SIGN BUILDER.

In 2018, we forged strategic partnership with Liantronics, the world’s top 3 LED manufacturer, to guarantee maximum LED display quality of harbour signs and advertising displays in Hong Kong and Macau, ensuring our LED signs stay ahead with the rapid innovation.

Creatively comprehending our clients’ objectives, we approach each project from a unique perspective, embracing specific challenges and opportunities with respect to structural, environmental and regulatory contexts in order to arrive at SIGNs that are most applicable to the projects.

Overcoming numerous complexities and obstacles in the past decade, POADESIGN has gained notable recognition in the industry. Our SIGNs stand tall on the Hong Kong skyline year after year, fully embodying our ethos - “Build to Shine".

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